Paid Marketing (Digital) Specialist
Job Description & Responsibilities:
- Manage & strategize paid search campaigns across all verticals, search engines and social media platforms
- Observe & analyze trends in paid search campaigns to regularly provide insightful and actionable data
- Assume full ownership of assigned paid search campaigns to ensure the delivery of KPIs
- Collaborate with internal teams to formulating and driving new creative and insightful communication
- Provide updates, alerts and reports on campaigns’ performance
- Provide expert direction to other Digital Marketing Optimizers and Account Managers on GA functions, set-up and integration
- Keep pace with digital marketing landscape changes & disseminate learning throughout the entire organization
Requirements:
- Strong hands-on experience with paid search platforms & relevant analytics and desktop tools are highly desirable.
- Strong understanding of ROI-oriented ecommerce marketing and internet advertising models.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Have good understanding in data analyzing.
- Possess analytical and problem solving skills.
- Manage & strategize paid search campaigns across all verticals, search engines and social media platforms
- Observe & analyze trends in paid search campaigns to regularly provide insightful and actionable data
- Assume full ownership of assigned paid search campaigns to ensure the delivery of KPIs
- Collaborate with internal teams to formulating and driving new creative and insightful communication
- Provide updates, alerts and reports on campaigns’ performance
- Provide expert direction to other Digital Marketing Optimizers and Account Managers on GA functions, set-up and integration
- Keep pace with digital marketing landscape changes & disseminate learning throughout the entire organization
- Strong hands-on experience with paid search platforms & relevant analytics and desktop tools are highly desirable.
- Strong understanding of ROI-oriented ecommerce marketing and internet advertising models.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Have good understanding in data analyzing.
- Possess analytical and problem solving skills.
DESIRED ATTITUDE: analytical, initiative, competitive? performance-driven and organized individual
Kindly send your CV to HRD@gorrygourmet.com
